CCT has redefined the new marketplace

If you ask him the CEO of CCT what the technology has done for the leading Agencies, his answer is simple: It has re-invented the marketplace so properties can be sold even faster. Christian Overaa shares his insight.

In recent decades, global brands have spent billions on search engines in an effort to help consumers find them.

The smartest brands are contrarian

The smartest brands have figured out they need to do the opposite and to find customers themselves, says CEO of CCT, Christian Overaa. More and more estate agencies across the world are doing exactly that – using CCT technology to track down potential property buyers. The result is a faster turnover rate because responses increase when CCT Technology itself identifies and engages potential buyers.

Innovation

Estate agencies have been first-movers and now we see that the auto industry is also aiming to sharpening its focus, by utilizing CCT technology to activate new buyers. Spending large sums on dormant portals and search terms is a passive strategy used to try and reach customers. That’s why we use the phrase “Reinventing the marketplace” to emphasise our innovation and distance from traditional, passive strategies, the CCT chief continues.

Creating a desire to purchase

CCT Technology has one aim: generating customer interest and desire to buy rather than waiting for this emerge by itself. CCT Technology has revolutionised the property market.  Experience shows that people who aren’t actively house-hunting end up buying the majority of properties advertised using CCT.

Tracking behaviours

– This is possible because the technology only seeks out consumers who have exhibited an interest across various channels. Our adverts therefore appear as if the information that has been actively sought by the recipient, Overaa says.

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Latest update for March

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CCT technology tracks down potential buyers across multiple channels, ensuring that vendors achieve maximum interest and the highest price possible.

February Update – CCT partners with leading US Consultancy

This February saw CCT partner with T3 Sixty, a leading US real estate Consultancy.

Monthly report – January

Real Estate is driving the future of Intelligent advertising.

Our Window on the World

CCT Technology refines the way you sell your property. Now the largest real estate agencies in Scandinavia, the UK and USA use this solution. Finland and India will be the next countries to disrupt the market with the help of CCT Technology.

CCT has redefined the new marketplace

In recent decades, global brands have spent billions on search engines in an effort to help consumers can find them. – Now the smartest brands have figured out they need to do the opposite and to find customers themselves, says CEO of CCT Technology, Christian Overaa.

Inspired by Amazon

CCT Technology’s IT experts were greatly inspired by Amazon and Amazon Web Services. Because the American IT behemoth focuses more than anyone else on innovation and AI. Chief Technology Officer, Ronny Kvalvågnes and Head of Development, Vinicius Kienen recently participated in one of the world’s major IT conferences, AWS re:Invent in Las Vegas.

CCT Technology certification for real estate agents

CCT Technology certification for real estate agents CCT Technology boosts interest and speeds the sale of properties on the market. We now certify selected real estate agents as CCT partners, which serves as a clear signal to vendors that their agent has mastered and...